Procurecon Indirect West 2025

March 03 - 05, 2025

Amy Romero

Chief Marketing Officer CreativeDrive

Amy Romero, the CMO of CreativeDrive, one of the world’s largest global content creation and production studio networks, is a respected marketing and communications leader.

 Amy’s journalistic approach to telling the CreativeDrive story has gained awareness in the U.S., Latin America and Asia, attracting global clients in the fashion, hospitality, technology and food and beverage industries. She promotes and shares the stories of CreativeDrive’s creators, makers and doers, which includes over 1,000 dedicated filmmakers, photographers, designers and developers, along with their local cultures to raise awareness of CreativeDrive’s talent collective.

 This is not the first time Romero has paved the way for new models and offerings. 
She joined Omnicom’s Rapp in 2003 during the height of the dial-up to broadband internet transformation. Under her leadership, she launched and marketed the company’s TV and digital capabilities. Just four years later, she was one of the pioneers at Ketchum who created and marketed the company’s digital business division to meet the demands of the social media landscape. Before taking her expertise to corporate agencies, Amy embarked on producing content and marketing solutions for entertainment brands, including Jazz at Lincoln Center, HBO, MSNBC and Varsity Entertainment.

Check out the incredible speaker line-up to see who will be joining Amy.

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