Procurecon Indirect West 2025

March 03 - 05, 2025

Michael Hughes

Vice President Bonfire

Michael Hughes is currently the VP of Worldwide Sales for Bonfire Interactive. Michael has responsibility for building and operating the sales and partner organizations at Bonfire. Michael comes to Bonfire from Scalearc, which was acquired by Ignite Technologies where he was responsible for leading the sales organization. Michael brings with him over 20 years of software sales and executive management experience having led his last four firms through either successful acquisition or IPO including WatchDox (acquired by IBM), Watchfire (acquired by Blackberry) and Delano Technology. Michael has a B.S. in Computer Engineering from Clemson University and a M.B.A. from the University of North Carolina.

Check out the incredible speaker line-up to see who will be joining Michael.

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